Artificial intelligence is one of the most important tech advancements of our lifetime -- and industries far and wide can’t stop talking about its inevitable impacts.

For marketing, however, most brands haven’t even scratched the surface of what AI can do beyond chatbots or ad optimization.

In this whitepaper, we examine how AI can evolve marketing outcomes and increase revenue this year and beyond, including how it will automate and advance reporting, recommendations, testing, and more.

Download this paper to find out:
  • 7 practical use cases for AI to enhance your marketing programs
  • Why AI should be evaluated as an output rather than another tech layer
  • The critical role integration plays when it comes to AI’s success


Sailthru is the market’s only consumer-interest based marketing technology platform for middle market and enterprise companies. We are the “next generation” of marketing technology that delivers true real-time, omnichannel personalisation and recommendations at the right time, on the right device, and with the most relevance for each and every individual consumer. We deliver results to +400 Global Ecommerce and Publishing Clients.