293 billion emails are sent and received every single day. To have any hope of cutting through the clutter and catching customers’ attention, retailers must embrace email personalization. In this guide, based on the exhaustive research behind Sailthru’s third annual Retail Personalization Index, we’ve identified six strategies to help you stand out in the inbox, looking to top-scoring personalization powerhouses like DSW, The Home Depot and TechStyle Fashion Group.
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6 Best Practices for Standing Out in the InboxEnhance Your Email Personalization |